App Monetization & Growth Cross-Promotion

A new startup, Appfuel.me,  offers App developers a free and easy way to leverage the strengths of cross-promotion. The SDK enables app developers (or #HKUiSAD students) to promote their app on other apps for free via a reciprocal arrangement and also get paid to promote sponsored apps.  Appfuel also provides a dashboard with real time analytics. The Android and iOS SDKs can be found here.

Cross-promotion between apps is a big part of the ecosystem, but CEO Andrew Boos said Appfuel is unique because of its simplicity. Developers add a “suggested apps” unit to their own apps, and they can either grow their user base by getting a reciprocal recommendation in another app, or they can earn money by running sponsored suggestions — or rather, with Appfuel, they do a mix of both

See original article here.

Leave a comment