One of my research papers, co-authored with Mariana G. Andrade Rojas, a Ph.D. candidate at The University of Hong Kong, was recognized at the recent Academy of Management Annual Meeting held in Philadelphia, USA. The Academy of Management is the preeminent professional association of management and organizational scholars and its annual meeting draws more than 10,000 students, academics, scholars, and professionals. The paper, titled “Competitive Brokerage: External Resource Endowment and Information Technology as Antecedents” was conferred the Best Student Paper 1st Runner Up Award by the Organizational Communication & Information Systems Division.
Having a prominent position in a firm’s competition network is a prerequisite for success in the global and embedded environment of the 21st century. In our study, we assert that IT-enabled information management capability, M&A, and strategic centrality act in differing ways to individually and jointly enable firms to obtain such a position. Specifically, we propose the “competitive brokerage” construct to assess firms’ multi-industry competitive positioning and posit that information management capability acts as a substitute for M&A and strategic centrality to attain competitive brokerage. In other words, we posit that an organization’s information technology, acquisitions of other firms and strategic alliances with other organizations endow it with the ability to bridge multiple markets and successfully compete across them with multiple brands.
Analysis of a longitudinal multi-industry competition network supports our assertions. This work offers a novel set of insights to the evolutionary dynamics of network structures literature and the IT business value literature by arguing and empirically demonstrating that in addition to structural elements, firms’ external resource endowment and IT-enabled capabilities influence network positioning.
An abridged version of this paper was accepted for inclusion in the Best Paper Proceedings of the conference (approximately ten percent of all papers are selected as “Best Papers” and accepted for inclusion).