AppleInsider.com has reported that Apple has filed a patent for a WYSIWYG editor of sorts, that will enable non-programmers to create iOS apps. This proposed digital content authoring tool would use pre-defined app templates to make app creation easy for people who don’t wish to code.
In other accompanying art, the filing shows a number of examples of software that could be created with an amateur-friendly content creation tool. One simple example is a game of tic tac toe, another shows a menu from a coffee shop, and a more complex example features the ability to purchase video of live performances from the show “American Idol.”
Creating these applications would be a simplified process in which the user could select a template for their software. From there, they would begin to fill in the pieces and build their own iOS application, webpage, or advertisement.
While this is still just a patent filing, it does fit in with Apple’s objective of reducing the friction in bringing Apps to the App Store. As building apps becomes easier, a proliferation of localized apps will increase the network of the Apple ecosystem as well as provide a nice launch pad for their (app embedded?) NFC based payment system.