The fact that Facebook keeps a record of all user data does not come as a surprise. Facebook has admitted to this in its ToS as well as through various media releases. However, the implications of this fact – how much data Facebook has on each of its users and what it knows about them – come through only when one can actually ‘see’ the data for oneself.
An Austrian law student, Max Schrems, asked Facebook to send him all the data it had stored about him – he received a CD with 1222 PDF files. The below video visualizes what Facebook knows about him.
- How much does Facebook know about your life? This video might scare you (thenextweb.com)
- What Facebook knows about you (flowingdata.com)
- Visualizing Everything Facebook Knows about You (infosthetics.com)